Medly Pharmacy
Role
Head of Brand Design
Scope
Team Leadership Hands-on Execution
Type
In-House
Work
Creative Direction Brand Systems Experiential Design Social Media
Audience
B2C B2B
Dates
2020 – 2022
Medly was founded by second-generation pharmacists with a mission to modernize the pharmacy experience through technology, free delivery, expert pharmacists, and always-on customer support.
I joined the Brand Design team in 2020 as Senior Design Manager, leading a team of designers and overseeing marketing collateral, content design, retail, e-commerce, packaging, and other branded touchpoints across multiple channels.
A year later, I was promoted to Head of Brand Design, reporting directly to the CMO. In this role, I guided the creative direction, brand strategy, and execution of Medly’s visual identity while mentoring and empowering the team to deliver impactful, high-quality work. During a period of company-wide financial instability, I maintained 0% team turnover by building a culture of trust, growth, and accountability — and partnered directly with the CEO and CFO to design and refine investor pitch decks, shaping the narrative and visuals behind fundraising efforts.
Though Medly ceased operations in early 2023, the work highlighted below reflects the creativity and collaboration of an incredible team I was proud to lead.